Pepsi Meatloaf
2 pounds ground beef
1 egg
1/2 teaspoon garlic salt
1/2 teaspoon onion salt
1/2 cup ketchup
1/4 to 1/2 cup Pepsi Cola
1 cup or more Italian bread crumbs
Mix all ingredients together; shape into loaf. Bake at 350 degrees for 45-60 minutes.
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Pepsi Vintage Gift SetView This Product at Amazon
Nostalgia Electrics RVM-560 Retro-Style 18-Can Vending MachineView This Product at AmazonThis classic Nostalgia Electrics retro vending machine dispenses cans of your favorite beverage with the push of a button. Portable machine is designed for tabletop convenience. Great for parties, barbecues, carnivals, family gatherings, dorm rooms or home offices.
Helman PVM545 Bond Pepsi Cold Drink DispenserView This Product at AmazonHang this in your den or entertainment room and have easy access to cold cans of soda or beer when you need it. The PVM545 is like a hangable refrigerator but it's exclusively designed to dispense standard 12-ounce size canned beverages. Just select the compartment with your favorite beverage, push the button, and it drops into the dispenser. Keeps that refrigerator door from standing ajar while the entire family pokes around looking for a drink. Just 14'x 20'x 15' it holds a whole 12 pack of soda (or even your favorite beer). Styled from the vintage Pepsi dispensing machines, it's like having a piece of 20th century memorabilia. It's just a great soft (and hard) drink accessory dispenser for your home.
Best Pepsi Chart Album...EverView This Product at Amazon
Pepsi Chart 2002View This Product at Amazon
Band Aid Hits: Feed The World (Presented by Pepsi)View This Product at Amazon1985 pressing various artists compilation including:
Queen/Status Quo/Bryan Ferry/Ultravox/Dire Straits/Beach Boys/Nik Kershaw/Elton John & Kiki Dee/Spandau Ballet/Boomtown Rats/Thompson Twins/Band Aid
Eyes On The Prize: Special Feature-Length School EditionView This Product at AmazonThe original six-hour film series Eyes On The Prize was broadcast on public television in 1987 to unprecedented critical acclaim. This special two-hour school edition is made possible through the generous support of Pepsi. The American civil rights struggle has been called the second American Revolution. The Amazing drama of the civil rights movement comes to life in this sweeping story of people who changed America. It is a film of unforgettable images of extraordinary courage. In their own words, the participants in the struggle reveal what it took to stand up and be counted in the fight for equal rights. From a murder of a 14-year old boy in Money, Mississippi in 1955 to the dramatic gathering of 25,000 marchers in Selma, Alabama, in 1965, Eyes On The Prize affirms the ability of ordinary people to challenge America to live up to its promise of Liberty, and justice for all.
Pepsi Cola Hits the Spot... Twelve Full Ounces, That's a Lot One Hundred pepsi TV Commercials 1946-1984 with Polly Bergen, Harpo Marx and a few surprisesView This Product at Amazon
Neon Saxophone With A Stunning Blue Neon LightView This Product at AmazonA beautiful 31'' Long, Clear Saxophone With A Stunning Blue Neon Light In the Middle To Light Up Any Studio, Recreation room, Radio Station, Restaurant, Diner, Bar, Game room, Garage, Kids room, or anyplace in the home!
Unwrapped: Volume 1View This Product at AmazonEver wonder where the tiny marshmallows in your breakfast cereal come from? If so, we've got a show for you! Unwrapped goes behind the scenes to get to the nitty-gritty details and secrets behind the most famous of American foods, from peanut butter and chocolate syrup to French fries and bubblegum. Join host Marc Summers as he explores the test kitchens and secret recipes behind lunch box treats, soda pop, movie candy, and more. Unwrapped is the show for everyone who enjoys a piece of American pop culture! Now available on DVD for the first time ever, the Unwrapped Volume One 3-disc set includes three episodes per disc and bonus "Trivia Unwrapped" footage.
Disc 1 - Snack Time:
- Soda Pop Unwrapped
- Vending Machines Unwrapped
- Retro Candy Unwrapped
Disc 2 - Classics:
- Peanut Butter Unwrapped
- Breakfast Foods Unwrapped
- Vanilla Unwrapped
Disc 3 - Fun Stuff:
- Carnival Food Unwrapped
- Energy Boosts Unwrapped
- Hidden Treasures Unwrapped
Empires of Industry: Cola WarsView This Product at AmazonCoca Cola sells a billion servings--in cans, bottles and glasses--everyday. You can grab a Coke in almost 200 countries. Its archrival, Pepsi, isn't too far behind. Like Ford versus Chevy, theirs is a battle not just for customer dollars, but for their hearts and minds as well. COLA WARS takes a long, hard look at the $100 billion industry that's built on little more than sugar and water. While there have always been a number of other companies involved, it has long become a two-party battle for soda dominance, and Coke and Pepsi have each had their share of missteps and blunders along the way. Here, experts like Frederick Allen (author of Secret Formula) and Ralph Roberts (author of The Real Ones) help detail the twists and turns in this peculiarly American story, from the original formulation of Coke to the travails both companies have faced as they try to expand their markets to the few corners of the world that have yet to be touched by THE COLA WARS.
This product is manufactured on demand using DVD-R recordable media. Amazon.com's standard return policy will apply.
85 Vintage & Funny TV Commercials on 2 DVD's: The History of the World's Funniest Television AdvertisementsView This Product at AmazonThese are the best commercials of the past anthologized into the ultimate 2 DVD collection with over 2 full hours of your favorite funny classic TV commercials. Do you love funny commercials? Well these are some of the best classic commercials available from the 1940s, 50s, 60s and 70s all compiled onto 2 discs.
Table of Contents:
Band Aid
Gillette two commercials
Remington Electrical Shaver
Mum deodorant
Pepsodent
Chevy (Four commercials...one has only partial video but all the audio)
Renault
Delco Batteries
Speedway Gasoline '79
Esso Gasoline
Lucky Strike Cigarettes
Muriel cigars
Kool Cigarettes
Marlboro Cigarette
Robert Burns cigars
Winston Cigarette
Ajax Cleaner
SOS Cleaning Pads
Raid Insect Killer
Tide Detergeant
Maxwell House Coffee two commercials
Tea Council Inc.
Hamm's Beer
Carling Black Label Beer
Rheingold Beer (only partial commercial)
Budweiser Beer
Ballantine Beer
Gallo Wine
Lipton Soups
Ritz Crackers
Skippy Peanut Butter
EZ Pop Popcorn
Jell-o instant pudding two commercials
Kroger Grcocery Store
Pet Evaporated Milk
Maypo Cereal
Anderson Soups
Butter Nut Coffee
Potato chip Commercial
Cracker Jacks
Bufferin Aspirin
Volkswagen
Shell Gasoline
Goodyear Tires
Hertz
Dreyfus Financial Fund
Sunbeam Bread three commercials
J.C. Pennys Toys
Newport
Crest (begining there is no video only audio)
Country Corn Flakes
Alka Seltzer (three commercials)
Dristan Sinus Medicine
Amoco Gasoline
Luslre Crème Shampoo (two commercials)
Goodyear Tires
Coca-Cola
Colt 45 Malt liquor (two commercials)
Volkswagen
Print Dresses Explosion
Bactine Medicated Skin Creme
Noxzema Shaving
Marlboro
American Motors Rambler Dealer
Heinz Pickles
Shearson Hamill Financial
Oil Heat
Visit St. Louis
Telephone History Add
Chevrolet (no sound)
Polaroid
Frigidaire
Izze Fortified All Natural Sparkling Juice, 8.4-Ounce Cans (Pack of 24)View This Product at Amazon
Targus B0156 Pepsi Bundle, CUCT01, PA360U +View This Product at Amazon
Flip Video Ultra Series Camcorder, 60-Minutes (Black)View This Product at AmazonThe FVULT60MINB 60-Minute Flip Video Ultra Camcorder lets you capture the everyday moments that happen anywhere and share them with friends and family everywhere. It's simple, portable, and amazingly affordable. Simple editing tools let you make custom-edited movie mixes with music Create and organize your personal video library 1.5 diagonal color anti-glare playback screen for instant viewing and deleting, 528 x 132 pixels screen resolution Video Resolution - 640 x 480 at 30 frames per second Video Bitrate - 4.5Mbps (average - auto adaptive algorithm) Video Format - Advanced Profile MPEG4 Lens Type - Fixed Focus (0.8m to infinity) Aperture - f/2.4 (fast lens for great results in low-light environments) Fast lens for great results in low and bright light, smooth multi-step 2x digital zoom Interface - 8 Buttons (Power, Play, Delete, Record and 4 way navigation) PC Connection - Built-in flip-out USB arm (up to USB 2.0 speed) NTSC TV Out with included cable Battery Life - Up to 2.5 hours with 2x AA Alkaline batteries, Up to 6.5 hours with 2x AA Energizer e2 batteries System Requirements - Intel Pentium 4 2.0 GHz, Windows XP SP2 or Windows Vista, SVGA display monitor (1024x768) and video card, Windows Media Player 9.0, Microsoft DirectX 9.0, PowerPC G4 1.0 GHz, 512 MB RAM, Mac OS X 10.3.9, SVGA display (1024 x 768) monitor and video card, QuickTime 7 or later Dimensions - Height 4.17 x Width 2.16 x Depth 1.25
Flip Video Ultra Series Camcorder, 60-Minutes (White)View This Product at AmazonThe FVULT60MINB 60-Minute Flip Video Ultra Camcorder lets you capture the everyday moments that happen anywhere and share them with friends and family everywhere. It's simple, portable, and amazingly affordable. Simple editing tools let you make custom-edited movie mixes with music Create and organize your personal video library 1.5 diagonal color anti-glare playback screen for instant viewing and deleting, 528 x 132 pixels screen resolution Video Resolution - 640 x 480 at 30 frames per second Video Bitrate - 4.5Mbps (average - auto adaptive algorithm) Video Format - Advanced Profile MPEG4 Lens Type - Fixed Focus (0.8m to infinity) Aperture - f/2.4 (fast lens for great results in low-light environments) Fast lens for great results in low and bright light, smooth multi-step 2x digital zoom Interface - 8 Buttons (Power, Play, Delete, Record and 4 way navigation) PC Connection - Built-in flip-out USB arm (up to USB 2.0 speed) NTSC TV Out with included cable Battery Life - Up to 2.5 hours with 2x AA Alkaline batteries, Up to 6.5 hours with 2x AA Energizer e2 batteries System Requirements - Intel Pentium 4 2.0 GHz, Windows XP SP2 or Windows Vista, SVGA display monitor (1024x768) and video card, Windows Media Player 9.0, Microsoft DirectX 9.0, PowerPC G4 1.0 GHz, 512 MB RAM, Mac OS X 10.3.9, SVGA display (1024 x 768) monitor and video card, QuickTime 7 or later Dimensions - Height 4.17 x Width 2.16 x Depth 1.25
Zune 8 GB Digital Media Player (Black)View This Product at AmazonThis slim 8 GB Zune device is good to go with plenty of room for your favorite music, pictures, and video. It comes complete with a built-in FM tuner and buy-from-FM capabilities, wireless sync, Zune-to-Zune wireless sharing, video playback, and more--so you get all that Zune power in one tight little package. It holds up to 2,000 songs, 25,000 pictures, or 25 hours of video. Watch a demo on Zune.
Every Zune device lets you listen to your favorite FM radio stations and tag songs for later purchase. |
Download millions of tracks, whole albums, or playlists with the Zune Pass subscriptions service. |
Remotely sync your Zune device with your PC collection. |
The Zune Marketplace offers millions of songs, albums, TV shows, audio/video podcasts, and more. |
A full family of accessories is compatible with all Zune devices. |
Buy from FM
Click to buy from the built-in FM radio. Every Zune device lets you listen to your favorite FM radio stations and click to tag the songs you like for later purchase when you sync your device with your PC.1
Zune Pass
With the Zune Pass subscription service, you'll get millions of tracks for the price of one CD. Download tracks, whole albums, or playlists. Explore new music or rediscover old favorites--then sync them to your Zune. Extend your subscription online or by purchasing a Zune Pass card. Or, if you like, purchase songs or albums individually.2
Wireless Sync
Remotely sync with your PC. Connect to your home wireless network and remotely sync your Zune device with your PC collection from your dock, AC adapter, or speaker dock accessory.3
Device to Cloud
Your Zune player can access thousands of wireless hotspots around the country. Automatically update your collection, browse Zune Marketplace, refresh your Channels, exchange favorites with friends, or buy songs you've tagged from your FM radio. Take advantage of a Zune Pass and access the music you love where you want, at no extra cost.
Wireless Sharing
Music is in the air with Zune wireless sharing. Send your favorite songs, albums, playlists, pictures, and even audio podcasts freely between any Zune devices. Listen to the full track of any song you receive up to three times and pass them along to other friends. If you want to buy a song, click to tag it and have your Zune find it later when you sync with your PC.4
Channels
Like your very own radio stations, Zune Channels are custom programming stations that deliver personalized playlists to your Zune from a variety of sources you select, such as music experts, celebrities, or top radio stations. Channels you subscribe to automatically update whenever you're connected--to your PC, home network, or even selected wireless hotspots. When you subscribe to Zune Pass, you get an unlimited Zune Channels experience.
Games
Zune players now come with a selection of fun free games. Choose music from your collection to create your own personal game soundtrack. Connect and compete wirelessly with other nearby Zune users.
Video/TV Shows
Choose from a growing selection of TV shows now available on the Zune Marketplace video store, and take your favorite episodes or whole seasons with you wherever you go. Use your Zune device to watch popular shows like The Office, South Park, Heroes, and 30 Rock from NBC; shows from Comedy Central; Adult Swim from the Cartoon Network; and countless other shows from other major networks.6 Also, if you're recording TV shows or movies with Windows Media Center in Windows Vista, you can import and sync them to your device. Load up your favorite videos, and hit the road.5
Zune Social
Discover, share, and connect with the Zune Social, a free online community that lets you share your musical tastes with friends and millions others. Customize your Zune Card and Zune profile page with your favorite music and pictures. Then connect and share Zune Cards, music, and messages with friends and other members of the community.
Zune Marketplace
Fulfill your entertainment desires at Zune Marketplace. Millions of songs, albums, TV shows, audio/video podcasts, and more are available--plus, your online store is always open and only a mouse click away. Download or subscription? It's up to you. Buy individual songs and albums, or an unlimited Zune Pass music subscription2.
Audiobooks
Let your Zune read to you while you can't. Listen to everything from your favorite novels to the latest bestseller. Now you can transfer your existing audiobook files from sites like Audible.com to your Zune device and enjoy them whenever you want.
Xbox 360 Compatibility
Ever wish you could play games to the sound of your favorite tunes? Now you can. Connect your Zune device to your Xbox 360 console and play your favorite songs while you game on Xbox 360 and Xbox LIVE. You can share content from your Zune collection to an Xbox 360 console on a home network and play your media through the Xbox Dashboard.
Accessories
Traveling, working late, or working out? Whatever you're up to, your Zune will be right there with you. Make sure you have the best accessories to keep up with your lifestyle.
- Zune AC Adapter: Fast recharge wherever there's an outlet
- Zune Car Pack: Ride with Zune as it charges while playing in your car
- Zune Home AV Pack: Hook up your Zune to any home stereo and control it via remote
- Zune Premium Earphones: noise-isolating design that delivers superior sound quality and comfort
- Zune Cable Pack: Provides every cable you need to stay connected
- Zune Dock Pack: Nonstop your tunes while you charge your Zune
- Zune Leather Case: Protects your Zune with style
Legal Disclaimers:
1. Buy from FM feature available with stations broadcasting RDS and RT Plus data
2. Zune Pass is a monthly music subscription service; some songs are not available via Zune Pass. Available Zune Pass content may vary over time.
3. Wireless sync feature requires access to a home wireless network
4. Zune to Zune wireless sharing may not be available for all songs in your music collection and works only between Zune devices within wireless range of each other. Recipients may play full-length sample tracks up to three times.
5. Requires a PC running Windows Vista Home Premium or Windows Vista Ultimate and an integrated or external TV tuner.
6. Available content may vary over time.
What's in the Box?
Zune 8 GB Digital Media Player (Black), earphones with three earpiece covers, Sync cable
Pepsi-Cola 1970's Vintage Beach Towel, WhiteView This Product at Amazon
Pepsi-Cola Tote Bag, Navy/WhiteView This Product at Amazon
Pepsi-Cola Men's 1971 Vintage T-ShirtView This Product at Amazon
Coke Snack Works Gift BasketView This Product at AmazonThe Coke Works gift basket features the real thing, Coca-Cola...and everything it takes to turn a Coke into a celebration. Coke Works is available to fit any size celebration! Sweet and savory snacks of all descriptions abound in this large natural willow basket. Make any event a celebration with the Coke Works gift basket.
4 cokes
12 oz Rold Gold Pretzels
Nacho Cheese Dip
Hot Bean Dip
Planters Peanuts
2 Single serv. Oreos
2 Microwave Popcorn
Peanut M&M's
Reese's Peanut Butter Cups
Nestle Crunch Bar
Skittles/ Plain M&M's
Tostitos Chips
Crunch & Munch
Chex Mix
2 single serve Chips A Hoy Cookies
Nat. Willow Md Basket
Diet Pepsi, 12 Oz. Cans, Case Of 12View This Product at Amazon
Pepsi Cola, 12 Oz. Cans, Case Of 12View This Product at Amazon
Little Lulu Vinyl FigureView This Product at AmazonWith the popularity of Dark Horse's release of the complete library of classic Little Lulu comics, we are happy to offer Little Lulu and her sidekick Tubby as 8' vinyl figures. From her first appearance in The Saturday Evening Post in the 1930s as a single panel gag strip, Little Lulu has gone on to become a beloved cultural icon all over the world. Tubby was alternately Little Lulu's closest companion and biggest nemesis-forever getting into mischief and hatching schemes. Tubby and his club, the Junior Paratroopers often found themselves matching wits with Lulu, with often disastrous results. Whether you purchase one, or both, Lulu and Tubby will be your cute companions!
Pepsi Optimus Prime Transformers Action FigureView This Product at AmazonIt is of paramount importance to OPTIMUS PRIME that his mission and the presence of the AUTOBOTS on Earth remain a secret. Part of maintaining that secret is changing his disguise from time to time, though never so drastically that he has to get used to a whole new vehicle mode. This new disguise helps keep him incognito, hiding his presence from the DECEPTICONS and allowing him to plan their defeat without interruption. As an added bonus, this disguise, like some of his past ones, lets him hook up his fellow AUTOBOTS with some free Earth delicacies they rarely get to enjoy.Pepsi OPTIMUS PRIME is a G1-styled figure with prominent Pepsi deco featured on the cab and open-bed trailer.
Pepsi Cola Collectibles Poker Playing Cards - Naipes Coleccionables Pepsi ColaView This Product at AmazonGreat Designs - Ice Blue Deck (The New Logo) & Classic Deck (The Old Design) Please let us know which desing would you like on the instructions. If you Purchase 2, we wil send you the set.
Officially Licensed PEPSI 1945 Belt BuckleView This Product at AmazonOfficially Licensed PEPSI Buckle. The 1945 Pepsi Logo is displayed on this Pepsi-Cola Buckle. Vintage Pepsi Belt Buckle. 3.5 Inches (w) x 2.25 Inches (h) INTERCHANGEABLE Belt Buckle.
B43 wooden Pepsi Cola 1945 Vintage Belt Buckle woodView This Product at AmazonPepsi Cola logo 1945 Vintage Belt Buckle Vintage Belt Buckle Brand New Belt Buckle!! Belt Buckle Size: 3.75" x 2.5" Belt Buckle will fit 1.5" belt
B42 Pepsi Always Hits the Spot Vintage Belt BuckleView This Product at AmazonPepsi Always Hits the Spot Vintage Belt Buckle Brand New Belt Buckle!! Belt Buckle Size: 3.75" x 2.5" Belt Buckle will fit 1.5" belt
Roller Coaster Mania 3 (PC-CD)View This Product at AmazonRoller Coaster Mania 3 brings the greatest roller coasters in the world to life on your PC with this stunning 3D simulation! "The Raven" - From holiday world in the United States, "Katun" - From Mirabilandia in Italy, "Pepsi Max The Big One" - From Blackpool Pleasure Beach in the UK, "Tonnerre De Zeus" and "Goudrix" - From Parc Asterix in France are all available for you. Five superb rollercoasters from theme parks across the world have been carefully recreated to bring the coaster experience to your home. Sit back and enjoy the coaster experience to your home. Sit back and enjoy the thrill of the ride, or build your own coasters in the style of there famous giants. The choice is your and with the world`s greatest roller coasters at your fingertips the sky really is the limit.
Golden Age of RacingView This Product at AmazonBackground:
The mid 1960's was a time of racing legends. A time when race car drivers were the real heroes. Golden Age Of Racing gives you the chance to relive the best years of Grand Prix racing. These cars are high horse-power, no downforce, rear-wheel-drive works of automotive art. Take to ten of the most challenging tracks on the international circuit against incredibly intelligent opposition that knows how to hold a grudge. So strap yourself in to the seat and start your engine.
Only your reflexes can save you now!
Mad Mix Game: The Pepsi ChallengeView This Product at Amazon
Pepsi ThemeView This Product at AmazonGive your PocketPC a refreshing new look with this professionally created theme!
NYPD HOODIE, Officially Licensed New York Police Department Hooded Sweatshirt, NavyView This Product at AmazonThe authentic hooded sweater of the world's most famous police department. Shipped straight from the fashion capital of the world to your home.
MIT HOODIE, Officially Licensed Massachussetts Institute of Technology Hooded Sweatshirt, GrayView This Product at AmazonThe authentic hooded college sweatshirt of the world's most prestigious and renowned technological research university. Shipped straight from the fashion capital of the world to your home.
MIT HOODIE, Officially Licensed Massachussetts Institute of Technology Hooded Sweatshirt, BurgundyView This Product at AmazonThe authentic hooded college sweatshirt of the world's most prestigious and renowned technological research university. Shipped straight from the fashion capital of the world to your home.
Pepsi Logo Antenna Ball TopperView This Product at AmazonThis Pepsi Logo antenna ball topper can help you locate your car in a crowded parking lot really fast. If you add the cool Buddies spring stand accessory it can also become a automobile dashboard or computer toy. Not for use with retractable antennas. Grab a glass and come on over and see our huge selection of other antenna ball toppers at our Amazon storefront: http://www.amazon.com/s.html/002-2627897-3651218?ie=UTF8&index=merchants&me=A1FS99TXK5K04A
Pepsi Cola Vintage License Plate - 2464View This Product at AmazonLP-065 Pepsi Cola Vintage License Plate - a nickel drink worth a dime
Size: 6 x 12 standard size license plates - fit all vehicles
Colors: light yellow, red & black
Product Features - Each item is individually shrink wrapped and comes complete with drilled holes for quick and easy display! All items we stock are licensed in accordance with trademark and copyright requirements.
- All License Plate are standard size 6" x 12" to accomodate any and all vehicles
- Fun Fact: Did You Know.... that only 10% of novelty license plates are actually placed on vehicles? It's true! Mostly they are hung for personal expression whereever that may be. The possibilities are absolutely endless!
Allstar | 18174 | Large Heavy Duty Rivet-Blue 250Pcs PepsiView This Product at Amazon
Coke or Pepsi?: 1000 Coke or Pepsi Questions to Ask Your Friends?View This Product at Amazon
More Coke or Pepsi?View This Product at AmazonWorst fashion mistake you've ever made? Little kids are fun or annoying? Do you exercise -- yes? no? sometimes? As your friends 999 more questions just like these!
The Real Pepsi Challenge: How One Pioneering Company Broke Color Barriers in 1940s American BusinessView This Product at AmazonIn America's long march toward racial equality, small acts of courage by men and women whose names we don't recall have contributed mightily to our nation's struggle to achieve its own ideals. This moving book details the story of one such little-noted chapter.
In the late 1940s and early 1950s, as Jackie Robinson changed the face of baseball, a group of African-American businessmen -- twelve at its peak -- changed the face of American business by being among the first black Americans to work at professional jobs in Corporate America and to target black consumers as a distinct market.
The corporation was Pepsi-Cola, led by the charismatic and socially progressive Walter Mack, a visionary business leader. Though Mack was a guarded idealist, his consent for a campaign aimed at black consumers was primarily motivated by the pursuit of profits -- and the campaign succeeded, boosting Pepsi's earnings and market share. But America succeeded as well, as longstanding stereotypes were chipped away and African- Americans were recognized as both talented employees and valued customers. It was a significant step in our becoming a more inclusive society.
On one level, The Real Pepsi Challenge, whose author is an editor and writer for The Wall Street Journal, is a straightforward business book about the birth of niche marketing. But, as we quickly learn, it is a truly inspirational story, recalling a time when we as a nation first learned to see the strength of our diversity. It is far more than a history of marketing in America; it is a key chapter in the social history of our nation.
Until these men came along, typical advertisements depicted African-Americans as one-dimensional characters: Aunt Jemimas and Uncle Bens. But thereafter, Pepsi-Cola took a different approach, portraying American blacks for what they were increasingly becoming -- accomplished middle-class citizens. While such portrayals seem commonplace to us today, they were revolutionary in their time, and the men who brought them into existence risked day-to-day professional indignities parallel to those that Jackie Robinson suffered for breaking baseball's color line. As they crossed the country in the course of their jobs, they faced the cruelty of American racial attitudes. Jim Crow laws often limited where they could eat and sleep while on the road, and they faced resistance even within their own company. Yet these men succeeded as businessmen, and all went on to success in other professions as well, including medicine, journalism, education, and international diplomacy.
Happily, six of these pioneers lived to tell their stories to the author. Their voices, full of pride, good humor, and sharp recollection, enrich these pages and give voice to the continuing American saga.